Product catalogue import template
One row is one product you list, with the fields a storefront needs. Brands, distributors, and marketplace partners, whose export is shaped by whatever platform they happen to run.
| Field | Type | Rules | Note |
|---|---|---|---|
| SKU | text | RequiredUnique | |
| Title | text | Required | |
| Description | text | Optional | |
| Price | number | Required | |
| Currency | enumUSD · EUR · GBP | Required | |
| Category | enumApparel · Footwear · Accessories · Home · Beauty · Electronics · Other | Required | |
| In stock | boolean | Optional | |
| Image URL | url | Optional | |
| Product URL | url | Optional |
What this sheet refuses to accept
An image or product link that is not a real URL is refused, so a broken image does not reach a live listing.
A category outside your list cannot be invented by a partner, which is what keeps a catalogue navigable.
The unique SKU means a re-sent feed reads as a handful of price changes rather than a second copy of the catalogue.